Overview / Usage

CEX+ (Customer Experience Plus), aims to disrupt the Retail industry, using object recognition and prediction using Deep Learning (Convolutional neural networks & Tensorflow). We intend to understand and predict a store’s membership card holder’s choice of apparel and give recommendations and/or offers based on their shopping history.

Methodology / Approach

Camera using facial recognition to detect customers inside the shop & cross checks from the store’s database to verify their membership status.
Members who have opted in for this service, are given discounts on products they’ve recently looked at like a pair of blue Levi’s jeans
This is done by tracking the member’s movements and identifying what clothing article & brand they’re interested in via Object recognition. So discounts can be given on the fly.
A heat map can also be generated that can be referred later on for manual intervention to judge how many people visited various parts of the section throughout the day.

Technologies Used

Computer Vision API's
Tensorflow
IP/RealSense/Kinect Cameras